marketing with heart takes courage
Sharing your work is vulnerable. Period. Full stop.
It is a vulnerable act putting your ideas, services and solutions out into the world. Especially for entrepreneurs, like you who are intuitive, empathic, introverted or sensitive and want your marketing to reflect your whole self, your nature and be an extension of your values and the difference you’re making.
Knowing how to market isn’t your problem. Information is cheap and widely available. You’ve probably even taken a marketing course (or two or ten) that has given you a bulletproof strategy to plug-and-play.
So, What’s the Real Problem?
Traditional marketing advice focuses solely on strategies, tactics, and technical “how to” information…
That’s just plain insufficient when it’s blind to the emotional storm
taking place inside you every time you try to sit down to write a post, get in front of the microphone, or press record on a video.
It’s this storm that keeps you procrastinating, distracted and spinning your wheels, leaving marketing as the lone item on the bottom of your to-do list.
Layers of worry, pressure, judgement, overwhelm, doubt, and risk provide a catalog of (really good) reasons to avoid marketing.
Not things to just “get over” and “get on with it”.
It’s like getting dropped into unfamiliar terrain and looking up at a huge looming mountain that you’re going to have to trek up, and none of it looks or feels safe, not by a mile.
Hey there! I’m Amanda Jane
The Original Reluctant Marketer.
I provide shame-free accountability and gentle implementation support for entrepreneurs so they can courageously share their work in the world (without forcing, manipulation or the icky stuff).
marketing is an adventure
That would make you an adventurer with a backpack of tools, resources and experiences that you already
have available and can use to keep you safe, build your skills and navigate the marketing landscape with grace.
And the key that unlocks adventure is courage.
Courage isn’t an innate characteristic that you either got or don’t got. Courage is a skill you build by experimenting with micro actions and projects that are juuuust outside your comfort zone (and don’t send you into a cold sweat).
Marketing will be an ongoing part of your business journey, so having practices and community that help you reduce the risk, alleviate pressure and suspend judgement make it less scary and exponentially more doable.
learn to love the mountain
You can feel inspired to show up and share your work with the world when you get to choose your own adventure.
When you courageously shine your light on why you do what you do the way you do it will attract attention of your people and make a difference in your business and in the world.
ways to work with me
What you will get
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